Building a loyal community isn’t just about installing a forum or starting a closed Facebook group and calling it a day. It’s about making your members feel like they’re a part of something bigger than themselves, making them feel like their part of an elite or inner circle, making them feel special and valued, and giving them a sense of belonging. And this checklist shows you how to do all of this and more!
Focusing on acquiring new members is a key part of creating and maintaining a successful membership site. But perhaps even more important is keeping existing members happy. For starters, it’s probably easier to keep a member than find a new one. Then there’s the invaluable word-of-mouth marketing happy members contribute, not to mention the damage to your reputation unhappy members can do.
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With more and more people accessing the web via mobile, webmasters are being pushed into designing their sites with mobile users as the priority. This means that you have to settle for membership site builder platforms that comply with this latest twist. Avoid builders that have old-looking templates that don’t scale well on smaller screens. Not only is this bad for your visitors, but it might also have adverse effects on your SEO efforts.
You won’t be the only one building a subscription website on your platform of choice. To increase the chances of being unique, at least in the eyes of the visitors, you should go for a builder that has as many templates or customization features as possible. This will not only let you bring out the designer in you but also ensure that you present a unique and convincing design that inspires confidence. Your visitors will respect you more if your website doesn’t resemble two other subscription websites they visited a couple of days ago.
A checklist is a type of job aid used to reduce failure by compensating for potential limits of human memory and attention. It helps to ensure consistency and completeness in carrying out a task. A basic example is the "to do list". A more advanced checklist would be a schedule, which lays out tasks to be done according to time of day or other factors. A primary task in checklist is documentation of the task and auditing against the documentation.